The future of Japan’s tourism: Path for sustainable growth towards 2020

October 21, 2016

Japan's tourism industry is on the verge of becoming a major economic engine for the country. In 2020, Japan will host the Olympic and Paralympic Games and enjoy a global platform for its people, culture, and landmarks. Recently, tourism has been positioned as an engine to solve social challenges in Japan and support economic growth. The March 2015 McKinsey Global Institute report, The Future of Japan: Reigniting Productivity and Growth, described how Japan has the potential to more than double its annual GDP growth, to 3 percent, by increasing productivity. This insight is also applicable to tourism, and this report investigates the challenges and potential impact of several initiatives aimed at addressing obstacles to realizing its inbound tourism goals.

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Musafir.com is a premium-experience travel website. We offer flights to over 3,000 destinations, hotel stays in over 85,000 properties around the world, holiday experiences and much more. The word musafir (pronounced moo-saa-fir) means “traveler” and we at musafir.com live by three promises to all our travelers in everything we do – great choice, no-nonsense convenience and a premium experience Musafir.com was founded by Sheikh Mohammed bin Abdullah Al Thani, Sachin Gadoya and Albert Dias in August 2007.

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