Better travel & tourism,better world

whitePaper | September 5, 2021

In December 2020, Expedia Group conducted a study of 2,200 Americans in collaboration with data intelligence firm The Morning Consult to better understand how the travel industry has evolved since the outset of the pandemic, and the way consumersare feeling about traveling in the year ahead.

whitePaper | November 15, 2019

Commissions, rising acquisition costs, price undercutting – it’s hard to be a modern hotelier and it means that the channels they directly control are more vital than ever before. In the right hands, direct channels and strong funnels to them give hoteliers critical breathing room in the cut-throat world of online accommodation. They can generate big savings for a brand, allow ownership of customer data and potentially help to generate long-term loyalty.

whitePaper | January 5, 2022

As a critical amenity, the Wi-Fi experience at hotels affects satisfaction ratings, but hoteliers can struggle with delivering a service that matches guest expectations. Today’s hotel guests, especially loyal returning visitors, deserve a better internet experience, without repeated logins, forms and passwords, but also require stronger security and privacy as they roam between various Wi-Fi locations and providers.

whitePaper | March 19, 2022

Tourism in the region has been rapidly transforming for decades. Rising regional incomes and shifting consumer consciousness have shaped the growth of intraregional travel and customer preferences. Global megatrends such as digitalization and globalization have also influenced the sector. Yet even among these major changes, the COVID- 19 pandemic stands as a milestone in tourism’s development in our region. Existing trends, such as digitalization, have been accelerated, and industry faces new demands in areas such as health and safety protocols. Many tourism businesses across the region are thus reimagining the future of tourism and their place in it.

whitePaper | October 1, 2022

As international travel recovers from the impact of a global pandemic, there are significant new opportunities ahead for the travel mobility market. Beyond expanding roaming services, 5G networks and eSIMs are just some of the solutions shaping the future of travel mobility

whitePaper | February 10, 2020

In recent years, there have been remarkable breakthroughs in technology which have led to exciting advancements in the way travel and leisure operators conduct business and attract new consumers. It’s been a period of discovery, with operators finding that the strategies that worked in the past, don’t work now. As the recent fate of Thomas Cook shows, there has been casualties as a result. Technology developments are showing no sign of slowing down, as innovation races to keep up with consumer’s expectations. While some brands have already adopted experience apps and slick social media campaigns, others are still in the discovery stage; soaking in insight while incrementally applying updates to their business model. The more businesses lag behind, the more their counterparts will thrive, and that’s a dangerous position to be in. Generation Z, the first digitally native generation, is quickly moving into the prime purchasing position.