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June 4, 2016
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BTN Group provides news, research and actionable data about the business travel industry to over 65,000 corporate travel manager, buyers, meetings professionals and other members of the business travel industry.
whitePaper | February 26, 2020
Thanks to major media exposure for companies like Airbnb and Uber, the “sharing economy” has emerged as a hot topic in travel, technology and business alike. In the consumer sector, Airbnb and Uber have been successful and have expanded rapidly.
whitePaper | July 13, 2022
How we want to travel, live and work is changing fast. This is not just because, after two of the most tumultuous years that most of us have lived through, everything in our lives is changing. Our attitudes and desires around careers, leisure, home, and family are also in flux. We’re rethinking so many things due to the impacts of social changes, technological progress and the evolving nature of work and leisure. This is changing how, when and why we travel
whitePaper | November 15, 2019
Commissions, rising acquisition costs, price undercutting – it’s hard to be a modern hotelier and it means that the channels they directly control are more vital than ever before. In the right hands, direct channels and strong funnels to them give hoteliers critical breathing room in the cut-throat world of online accommodation. They can generate big savings for a brand, allow ownership of customer data and potentially help to generate long-term loyalty.
whitePaper | July 23, 2021
Business travel is a branch of the tourism industry focusing on visitors who travel for business and professional purposes. According to the World Travel and Tourism Council (WTTC), the share of GDP generated by the business travel market reached 0.7 percent in 2019. In that year, the business tourism spending worldwide - which has more than doubled since 2000 - peaked at roughly 1.28 trillion U.S. dollars. Corporations use a wide variety of ways to book from legacy booking systems to using regular consumer websites. It has given rise to modern Corporate Booking Platforms that are specifically made for this purpose, based on this trend we identified an enormous opportunity for a crypto company to jump on this trend and be able to have an extremely disruptive and superior go to market strategy.
whitePaper | February 10, 2020
In recent years, there have been remarkable breakthroughs in technology which have led to exciting advancements in the way travel and leisure operators conduct business and attract new consumers. It’s been a period of discovery, with operators finding that the strategies that worked in the past, don’t work now. As the recent fate of Thomas Cook shows, there has been casualties as a result. Technology developments are showing no sign of slowing down, as innovation races to keep up with consumer’s expectations. While some brands have already adopted experience apps and slick social media campaigns, others are still in the discovery stage; soaking in insight while incrementally applying updates to their business model. The more businesses lag behind, the more their counterparts will thrive, and that’s a dangerous position to be in. Generation Z, the first digitally native generation, is quickly moving into the prime purchasing position.
whitePaper | July 20, 2021
The travel industry is at an inflection point as it recovers from the impact of the Covid-19 pandemic. The confluence of a shift in consumer mindset, recognition of travel and tourism as an economic driver, and more robust acknowledgment on Wall Street of compatibility between profit and Environmental, Social and Governance (ESG) standards, creates the optimal time to focus on a more sustainable future.
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