Deploying next-generation airline loyalty programs

whitePaper | February 28, 2022

the Digital Control Tower Was Once a Niche Concept. Now Its reality For a Growing Number Of Airports Worldwide.

whitePaper | April 14, 2022

As a marketer, if you are strategizing ways to both differentiate yourself from the competition while also forging better, stronger bonds with your existing customers, personalization should be on your radar. In many ways, digital personalization represents the ultimate experience goal for most organizations — allowing them to fully customize an individual's experience rather than trying to fit all potential customers into a "one size fits all" box that doesn't really exist anymore.

whitePaper | March 29, 2022

While pandemic challenges continued to be at the forefront in 2021, the region witnessed increasing geopolitical competition. China-US rivalry intensified, leading to development such as the creation of the trilateral security arrangement between Australia, the United Kingdom and the United States (AUKUS) involving nuclear technology. Multilateralism was also contested with the rise of protectionism, trade wars, and a lack of global leadership due to preoccupation with domestic affairs.

whitePaper | November 15, 2019

Commissions, rising acquisition costs, price undercutting – it’s hard to be a modern hotelier and it means that the channels they directly control are more vital than ever before. In the right hands, direct channels and strong funnels to them give hoteliers critical breathing room in the cut-throat world of online accommodation. They can generate big savings for a brand, allow ownership of customer data and potentially help to generate long-term loyalty.

whitePaper | August 5, 2022

Oracle Hospitality Professional Foundation Cloud Service is the basis of Oracle Hospitality Application Suite enabled in a multi-tenant environment. Users are authorized to access all modules and features of the Oracle Cloud Service.

whitePaper | April 6, 2022

Attractions, tours, and activities marketers face unique challenges within the travel space. As a travel vertical that often deals with last-minute bookers and walk-ups, and still invests heavily in out-of-home advertising solutions, online marketing can seem daunting, time-consuming, or unnecessary. However, there is a massive opportunity to capture online bookings: operators sold $44 billion worth of experiences through their own websites and online travel agencies (OTAs) in 20191 indicating that there are more dollars for the taking, and more ways to engage with your potential visitors