WHY DECK 7

whitePaper | January 5, 2022

As a critical amenity, the Wi-Fi experience at hotels affects satisfaction ratings, but hoteliers can struggle with delivering a service that matches guest expectations. Today’s hotel guests, especially loyal returning visitors, deserve a better internet experience, without repeated logins, forms and passwords, but also require stronger security and privacy as they roam between various Wi-Fi locations and providers.

whitePaper | July 28, 2022

Since before COVID-19, the tourism industry has been based offline for too long and has not been able to take advantage of the rapid trend of online entry, making it difficult to respond to the rapidly diversifying travel needs of consumers. In addition, it was an industry that did not actually have a large operating profit even though sales were large due to chronic low margins and returns. However, as the COVID-19 pandemic hit directly, the travel industry began to collapse helplessly regardless of size. However, companies that need to make a comeback somehow are looking to respond to the new era while complementing their existing business models. And how can blockchain and virtual currency.

whitePaper | November 12, 2019

We’ve never had more ways to instantly connect with people halfway around the world, and yet we’ve never been so keen to meet our overseas colleagues, business partners and customers face to face. Traveling is at the heart of what we do and we believe business travel and creating these opportunities for our employees, customers and companies worldwide to interact in person brings great value. According to the Global Business Travel Association, global business travel spend is set to reach $1.7 trillion in 20221.

whitePaper | December 6, 2022

The tourism industry, with travel and hospitality as two of its major components, is no longer the same as it was. Consumer behaviors toward tourism have significantly changed, influenced by the desire for safety and social contact and the accelerated shift to digital. Travel planning now happens with just a few clicks — from selecting a travel location and checking safety protocols to receiving information on flights and lodgings. For businesses, this means tougher asks from customers and greater competition for wallet share, especially as digital evens out the playing field between small and large companies.

whitePaper | January 5, 2020

The US travel space is rapidly changing. Driving this disruption are three major trends that go hand-in-hand: personalization, early stage consumer acquisitions, and mobile. Personalization is the biggest trend in travel. As of 2017, 57% of US travelers felt that brands should tailor their information based on the personal preferences or past behaviors of consumers. Google and other industry tech giants, like Facebook and Amazon, have been leading this charge through earlier, customized consumer acquisitions. The use of mobile has been paramount in the personalization of travel sales. Mobile also serves as a key platform in early customized consumer acquisitions, experiencing a 50% uptick in travel-related questions stemming from smartphones.

whitePaper | February 26, 2020

Thanks to major media exposure for companies like Airbnb and Uber, the “sharing economy” has emerged as a hot topic in travel, technology and business alike. In the consumer sector, Airbnb and Uber have been successful and have expanded rapidly.