Hospitality Management
Article | August 28, 2023
Elevate your expertise with these must-read hospitality management books offering a comprehensive guide to enhance your skills, providing industry trends-related insights and live cases & examples.
In the constantly evolving hospitality industry, professionals must stay abreast of the latest trends and insights. Whether you are an industry veteran, an aspiring hospitality worker, or a student pursuing a degree in hospitality management, the right books can provide you with valuable knowledge and direction. The growth of the hospitality industry on a global scale has led to the emergence of a wide range of exceptional books that cover various topics. These include digital marketing strategy, e-commerce tourism, personal experiences, practical advice, and in-depth industry analysis. This curated selection of ten top books on hospitality management offers valuable insights into the industry, allowing you to stay ahead of the curve and enhance your expertise in the field.
1. Unreasonable Hospitality
Author Name: Will Guidara
For professionals in the hospitality and tourism sector looking to advance their knowledge of hospitality management, the book Unreasonable Hospitality: The Extraordinary Power of Giving People More Than They Expect is a must-read. One of the books on hospitality management written by Will Guidara, a former co-owner of the famous eatery Eleven Madison Park, it imparts essential lessons and insights from his journey to turn the struggling business into the world's best restaurant. Guidara emphasizes the transformative power of going above and beyond anticipation through extreme alterations, a strong collaboration between the kitchen and dining room, and remarkable, personalized kindness experiences. This national bestseller book encourages readers to discover the wonder in their work and produce incredible experiences for others with its captivating anecdotes and industry experts' wisdom.
2. Be Our Guest: Revised and Updated Edition
Author Name: Theodore B. Kinni
Be Our Guest: Revised and Updated Edition: Perfecting the Art of Customer Service (The Disney Institute Leadership Series) is one of the essential hospitality management books for industry professionals seeking to improve their customer service skills. Based on the renowned Disney methodology, this book emphasizes exceeding customer expectations beyond mere satisfaction. The book reveals exceptional business strategies that underpin the enchantment of quality service, using insights not typically found in conventional workplaces. Whether one works in hotels, restaurants, or any other hospitality-related industry, reading this book on hospitality management will help envision new opportunities and provide techniques for exceptional customer experiences. In addition, Kinni has published twenty books on topics covering sales, marketing and leadership, targeting hospitality management as the focused audience.
3. First Class Travel on a Budget: How to Hack Your Credit Cards to Book Incredible Trips for Less
Author Name: Zachary Abel
Discover the secrets for five-star vacation on a specific back pocket budget with "First Class Travel on a Budget: How to Hack Your Credit Cards to Book Incredible Trips for Less." In this insightful guide, Zachary Burr Abel shares his expertise in navigating airline loyalty programs, credit card promotions, and hidden travel fees. With actionable advice and humorous anecdotes, reading this hospitality and tourism management book will help professionals learn how to fly first class, find deals on rental cars and hotels, earn airline points, and maximize credit card rewards. This invaluable resource is a must-read for anyone in the hospitality industry looking to elevate their expertise in managing travel and providing exceptional guest experiences.
4. Hospitality Management People Skills and Manners On and Off the Job
Author Name: Lyn Pont PhD
For professionals seeking to start their career or improve their career in hospitality, one of the must-reads hotel management books by Pont is Hospitality Management: People Skills and Manners On and Off the Job. This hospitality book covers various topics, including service, relationships, integrity, communication, personal image, and creativity. Focusing on soft skills and the cultural expectations of guests, Pont provides practical advice and industry insights to help readers excel in their careers. Whether you're a seasoned executive or new to the industry, this treasure trove of information will equip you with the necessary tools to deliver exceptional customer care, represent your organization with professionalism and confidence as well as help you to stand out in the competitive hospitality industry.
5. Strategic Management for Tourism, Hospitality and Events
Author Name: Nigel G. Evans
Strategic Management for Tourism, Hospitality and Events is a comprehensive guide designed to equip students in the hospitality industry with essential strategic management principles. This exceptional book bridges the gap between theory and practical through industry-based case studies and examples, offering a deeper understanding of strategic management in the context of tourism, hospitality, and events. The third edition of this book features updated international case studies covering SMEs and large-scale businesses integrated throughout to show the various applications of strategic management theory, big data, artificial intelligence, sustainability, and innovation. With accessible language and helpful features, this resource is a valuable tool for students seeking to enhance their knowledge and excel in the dynamic field of tourism, hospitality, and events management.
6. Setting the Table: The Transforming Power of Hospitality in Business
Author Name: Danny Meyer
One of the bestselling hospitality and tourism management books, Setting the Table: The Transforming Power of Hospitality in Business, is a book by Danny Meyer, an acclaimed restaurateur behind successful ventures like Union Square Cafe and Shake Shack. Meyer shares his invaluable insights on developing a dynamic philosophy called Enlightened Hospitality, which focuses on fostering strong relationships within the organization and delivering exceptional customer satisfaction. It is one of the influential hospitality management books that draws from real-life experiences and teachings applicable to anyone in the hospitality industry or any business sector. This motivational work, considered a landmark in the field, provides valuable lessons for managers, executives, and staff, enhancing their effectiveness and deepening their appreciation for achieving excellence in their work to improve hospitality experience.
7. Operations Management in the Hospitality Industry
Editor Name: Peter Szende, Alec N. Dalton (Editor), Michelle (Myongjee) Yoo
To improve operations and enhance hospitality management expertise, the book titled ‘Operations Management in the Hospitality Industry’ is an essential resource for the tourism and hospitality experts. This book covers various topics crucial to operational success in restaurants, resorts, and other hospitality establishments, as well as equips readers with fundamental techniques and tools for analyzing and improving operational capabilities. With its comprehensive approach, incorporating key theories, frameworks, and industry examples, the book offers valuable knowledge for students preparing for their careers and working professionals.
8. Event Management for the Tourism and Hospitality
Author Name: Bonita M. Kolb
If you are looking for a comprehensive guide, Event Management for the Tourism and Hospitality Industries is a book designed to equip readers and practitioners in the hospitality industry with the essential knowledge and skills for planning, managing, and evaluating events. This book covers various topics, including visitor segmentation, budgeting, promotion, and post-event assessment, while addressing contemporary issues such as environmental sustainability, cultural diversity, technology, and community engagement. Through international case studies, readers will gain real-world insights and learn how to connect events with local heritage and culture, delivering personalized experiences to visitors. It is one of the best hospitality management books that includes a practical approach and detailed event plan outline.
9. Tourism Management
Author Name: Stephen J. Page
One of the best books for hospitality management and tourism by Stephen Page, Tourism Management provides a thorough understanding of the fundamental principles of tourism. Currently in the 6th edition the book offers a global perspective on the industry, and will not only benefit students pursuing a degree, diploma, or simply studying the subject, but it will also help professionals in the tourism industry. This book includes content on contemporary issues affecting businesses, enhanced sustainable development strategies to overcome climate change challenges, and a section with different perspectives from China and South America on using taxation to limit travel air behaviour. Furthermore, it combines textual content and features case studies with diagrams, and images, offering valuable insights into the evolving landscape of tourism management.
10. Hospitality Management: A Brief Introduction
Author Name: Roy C Wood
An easy-to-operate introduction for students of hotel and hospitality management and hospitality studies, Hospitality Management: A Brief Introduction offers a concise and comprehensive overview of the hospitality industry, making it an essential read for students new to the industry. Authored by Roy Wood, an expert in academia and practice, this book covers key areas such as employee relations, accommodation and food management, marketing and sales, industry strategy, management roles, education, and future trends. By drawing on a range of established research and incorporating the perspective of the hospitality consumer, Wood provides readers with a well-rounded understanding of the industry's realities and challenges. This book is a valuable resource for anyone studying or working in hospitality management.
Summing Up
The hospitality industry is transforming rapidly, driven by technological advancements, changing consumer expectations, and emerging trends. As we look to the future, hospitality professionals must proactively stay ahead of the curve and elevate their expertise. These hospitality industry books empower readers to navigate the evolving landscape, embracing innovative practices and sustainability and delivering exceptional guest experiences. By advancing their knowledge and embracing essential insights and strategies, hospitality professionals can position themselves for success in the dynamic world of hospitality management operations.
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Hospitality Management
Article | June 20, 2023
2020 flatlined travel opportunities, opportunities of the tourism industry and hit the global travel industry due to the pandemic. Due to this, many changes in the travel and tourism industry are witnessed today and shall be so in the upcoming years. Many travel industry leaders faced hardship in navigating through the crisis. For them, it was like sailing through a hurricane. As the pandemic's effect hasn't completely faded, the businesses in the tourism sector are trying harder to keep their companies above the water. They have maintained a positive approach to surviving this tough phase and focused on long-term growth.
On the other hand, some businesses responded optimistically to the damage caused by the pandemic. They have positively adapted to new opportunities that emerged in the travel industry and experienced success. Such an incident illustrates the travel industry's potential. Yet, the industry has to chart many ways to overcome this challenging time.
The emerging tourism trends have created a ton of opportunities for travel businesses to reshape. Nevertheless, some travel and tourism industry changes have evolved because of a shift in operational dynamics due to the pandemic's effect. It also changed several tourism events worldwide. Many business travel trends, which received attention before the pandemic, are being less considered now. In contrast, some business travel trends have become vital on the corporate travel businesses' end. Therefore, whatever aspect of the tourism sector your business is involved in, you need to keep your finger on the pulse. The current opportunities in the travel industry can be beneficial for your business. It is all because of technology and its advantages. To learn about it, this article provides a list of the latest opportunities in the travel industry for 2021.
Artificial Intelligence (AI)
AI is one technological advancement that has increased opportunities in the travel industry, mainly travel for business opportunities. Today, businesses in the tourism sector are using many technology devices and tools. One of them is chatbots, which use AI to automate and streamline all sales and marketing tasks. Chatbots provide a wealth of information about monitoring data analytics, lead generation, bookings, automated travel assistance, and more.
AI algorithms are a crucial aspect of maintaining efficiency in the future of the travel industry. Sophisticated AI is becoming vital for airports. With such development, airports will use visually enabled analysis supported by AI-based recommendations. It will improve operational efficiency for all businesses in the tourism sector to work effortlessly. With such developments, AI is gaining prominence under the current trends in the global tourism industry.
Internet of Things (IoT)
As IoT has already gained recognition in the technology world, it is becoming one of the emerging trends in the tourism industry by bringing in various travel opportunities. In 2021, businesses in the tourism market will see the potential of IoT as it will mature the existing network of data-producing devices. Examples of IoT technologies are robotics, autonomous vehicles, virtual agents, and machine learning. Since the pandemic addressed immediate needs like sanitization, social distancing, and automation, IoT gave rise to several opportunities in the travel industry simultaneously.
IoT initiated the concept of contactless travel. This provides travelers with all the booking information in a single click and offers automated accommodations with controlled systems, voice commands, and more. In the case of point, Amazon introduced a hospitality-oriented version of Alexa virtual assistant. The addition of Alexa will continue to be an important travel industry trend. It has introduced many business opportunities in the travel industry; some are instant booking services and travel assistance. These gained immense prominence when the travel industry resumed its operations after less impact of the pandemic. This trend is set to fetch more and more opportunities in the travel industry in 2021.
Virtual Reality (VR)
Virtual reality has been a useful tool for many businesses in the tourism sector. Virtual reality offered unique types of tourism events worldwide with virtual tours of accommodation to business travelers from their homes. In this way, it gave transparency to the accommodation and its look before arriving. A host of low-cost VR devices such as the Google Cardboard and Samsung Gear headset were used in the initial stage when the travel industry was still resuming from the global pandemic and travel business opportunities were rising.
VR technology benefits businesses as one of the most desired business travel trends during the decision-making phase, especially during a pandemic like COVID-19. It will ensure all the travel processes to take place safely and in smarter ways in the future of the travel industry. While many promising opportunities in the travel industry are emerging, it’s already speculated that businesses in the tourism sector will set VR as one of the most used travel industry trends for 2021.
Augmented Reality (AR)
AR is also becoming one of the most influential technologies in the travel industry. It opens several doors of opportunities in the travel industry. It offers a convenient way for marketers to give business travelers a taste of what they can expect. The technology highlights a digital version of accommodations, videos, 360-degree views of locations, vehicles, and more. During the pandemic, some travel companies took a step further by offering exceptional booking process through AR technology to their employees. A growing number of companies are at an experimental stage with AR headsets and finding them useful. Using this, companies have started offering many travel opportunities, making it more advanced and safer than what was before the pandemic. The technology is offering many opportunities in the travel industry, along with applications.
Personalization
The concept of personalization is also one of the growing travel industry trends. Today, many travel businesses are offering personalized options for making travel plans as per personal preferences. It includes accommodations, flight booking, car rentals, and other such amenities. Personalization introduced many opportunities in the travel industry for marketing as well. It uses data of travelers to promote and advertise personally and shows information about a prior purchase or a list that you checked out at a particular time.
For example, bd4travel is providing an AI platform to transform travel websites. Using artificial intelligence with machine learning, bd4travel works with online travel companies. They deliver individual buying experiences in real-time. All these were possible because bd4travel adapted the latest opportunities of personalization. This became relevant in the travel industry during this pandemic. Personalization also brought several travel business opportunities and gained prominence. Thus, it is predicted to spread in the future, like other opportunities in the travel industry.
Recognition Systems
Recognition technology has also brought some vital opportunities in the travel industry. It introduced some of the best high-tech identification tools such as face recognition, fingerprint, and other biometric methods. Face recognition technology is currently being used to identify potential threats. Its usage in the tourism business has improved security systems and increased reliability. In November 2020, SITA announced a trial with Etihad. The employees completed all check-in procedures for corporate travelers within minutes and conducted security processes through their mobile devices. It replaced in-person check-ins with identity cards as a form of authentication.
The recognition technology also introduced voice control opportunities in the travel industry. Voice control technology initiates spoken commands services in airports as well as hotel rooms.
Robots
The future of the travel industry will soar because of emerging self-service opportunities. Corporate travel companies will offer contactless, faster, easier, and flexible services. In this case, robotic technology will become the center stage of the latest travel business opportunities and trends. Various accommodations, check-in, and check-out services at airports will witness extensive use of robotic technology. Business travelers will also find the optimum use of this technology during their stays. Robot technology has made an important way for businesses in the tourism sector as it introduced many new travel opportunities that never existed (not even before the pandemic).
Cyber Security Enhancement
Cybersecurity is one of the emerging travel industry trends and introduced the most demanding opportunities in the travel industry. The pandemic increased the risks of cyberattacks. Due to this, data have become vulnerable and can cause damage to tourism events worldwide. As travel companies employ many people and may have access to plenty of data, the marketers will have to enhance cybersecurity measures.
Some of the biggest threats in this area include phishing attacks and ransomware attacks. To prevent these types of threats, you will have to invest in cybersecurity training, include various hardware and software solutions to keep your business safe. Cybersecurity has brought many promising opportunities in the travel industry. So, the opportunities in the travel industry for cybersecurity will uncover its potential and help companies work efficiently.
Big Data
Travel opportunities, along with big data, are evolving and will triumph in the future of the travel industry. In a modern business model in the tourism market, big data has played a pivotal role. One of the biggest uses for this data is to improve personalization. As more travel business opportunities have evolved, it has helped employees gather information about corporate travel within minutes. In this way, big data boosted many other opportunities in the travel industry. It will prosper through the pandemic scenario and the future of the travel industry.
Another valuable use of big data has helped to analyze current business performance. For example, hotel owners can use big data for revenue management purposes and expect travelers' demand. So, a predictable demand can optimize pricing and promotional strategies.
Embracing the latest travel trends is vital for companies to be successful in the travel and tourism sector. Adopting some of these travel trends as a part of your business model can open more doors of opportunities in the travel industry in 2021.
Frequently Asked Questions
What are the opportunities in tourism industry?
The opportunities in the travel industry range broadly in sectors like transportation services, tour operation services, accommodation, travel agencies, tour operation services, and hospitality.
How are trends changing the travel industry?
The latest trends that are changing the travel industry are majorly in terms of technology and the high involvement of the internet. Along with that, the proliferation of budget airlines and affordability are also other trends changing the travel industry.
What are the six segments of the travel industry?
The six segments of the travel industry include:
Airlines
Hospitality
Corporate travel
Transportation
Logistics
Lodging
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Hospitality Management
Article | July 4, 2023
Business travel is a huge expense for many companies. Did you know that the average cost of a business trip totals $1,286?
Lodging accounts for the majority of that figure, while meals, flights and car rentals make up the rest.
But it’s not all bad news. For every dollar spent on business travel, companies see a $2.90 increase in profit and a $9.50 increase in revenue. So, business travel is at least well worth the investment.
Nevertheless, wouldn’t it be great if you could make that same amount of profit and revenue with a smaller business travel spend?
That idea isn’t as crazy as you might think. Many companies rely on an unmanaged business travel system. They waste time, effort and money by manually organizing their work trips.
By choosing a corporate lodging solution for all of your hotel bookings, you automate a lot of the process, achieving cheaper and more efficient business travel as a result.
So how exactly does a corporate lodging solution save companies time, effort and ultimately, money? Let’s dive into the details
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Travel Technology
Article | February 12, 2021
Technology advancements have changed the way we travel. And some of the new developments promise an improved day-to-day operation and interactive experiences for the customers. With the help of technologies, thousands of companies have transformed their conventional accommodation and traveling experiences.
Travelers have gained free access to chart their journey, arrange required services, and enjoy hassle-free traveling. And the best part of this is, the ability to acquire all without leaving the comfort of home.
However, there has been a paradigm shift in the travel industry with the development of some emerging techs around the world. So let’s check out what these technologies are, how they are going to impact, and the way it is going to change the entire traveling experience.
Key Tech Trends In Traveling
1. AI Chatbots
Chatbots powered by artificial intelligence is the most sensible investment. It helps users to talk with chatbots through messaging platforms like Facebook Messenger, Skype, or Slack. With the data stored in these chatbots, they recommend the best locations, tips, and price-alerts, thus, impact the decisions of the customers. During the trip, it would prompt the traveler about check-in updates and flight delays. Some of the booking sites that use chatbots include Skyscanner, Kayak, Booking.com, etc.
2. AR & VR
Thanks to the development of augmented reality and virtual reality, potential customers can now take a virtual tour of the resort or hotel from anywhere around the world. It assists not only the customer to choose the best option for them but also helps the hotels to promote their facilities. With AR and VR, the possibilities in the travel industry are infinite.
3. Recognition Technology
Due to the Covid-19 crisis, one of the biggest fears a customer faces is coming in contact with an infected person. But, the recognition technology assists in both check-in and check-out from the hotel with the help of retina scanning, facial recognition, and other biometric identifications.
4. Smart Rooms with IoT
A wide number of hotels have moved towards the Internet of Things for their rooms. It enhances the entire customer experience via customized and potential control to the rooms while detecting any problem that can be faced by them.
5. Contactless Payment
Last but not the least, contactless payment is another form of advancement in travel tech that allows companies to process payments quickly and saves time for the customers who don’t have cash or access to their debit or credit card.
What’s Next?
For every company that is operating in the travel industry, it is important to keep up with the technological trends. Understanding and using the tech mentioned will help in providing a better experience for the customer and optimize business along with the overall performance of the business. If you want to know more about these technologies and their adoption then have an IT consultant from experienced experts and acquire the in-depth information.
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