2017 Travel Marketing Trends

Infographic | June 3, 2021

The impact of the COVID-19 pandemic has been felt across the globe. Governments across the world during 2020 and into 2021 have quite rightly sought to minimise the loss of life through lockdowns of various types. This has had the desired effect and has reduced infection rates and mortality. From the start of 2021 we have seen the much-anticipated large-scale roll-out of vaccines which is now signaling the possible return to normality at least for some parts of the World. However, a great deal of uncertainty remains, for example how COVID-19 will develop, and we have seen mutations with the emergence of the Brazil, South African, Kent and Indian variants. The real risk is that one of these variants impact on the immunity inferred by either previous infection or by vaccines.

Infographic | April 11, 2021

New research by climate campaign group Possible, which was published by the BBC, has found that a small number of frequent flyers dominated air travel before the pandemic with the vast majority only traveling domestically. In the United States for example, just 12 perent of people take 66 percent of all flights. That trend is also evident in other developed countries such as the United Kingdom where 15 percent of people take 70 percent of flights. Calls are growing from environmental groups for the implementation of a Frequent Flyer Levy which is a tax that increases the more a person flies each year.

Infographic | June 30, 2022

Hotel chatbots are software applications (AI-powered or programmed) that communicate with your hotel’s website page visitors and resolve their queries

Infographic | December 16, 2019

Travel technology player travelport has unveiled its list of trends that will shape travel experiences as we start the next decade. Better still, the trends have been presented as a handy infographic, which you can check out in full below:

Infographic | January 22, 2020

Virtual reality (VR) vacations offer the opportunity to explore new places without leaving the comfort of home. Audiences can enjoy fully – immersive, interactive digital experiences in dazzling destinations with the aid of 360 VR head-mounted display.

Infographic | September 5, 2021

Travelers are returning. But their behaviors, expectations and values are very different. Travel companies no longer have the luxury of keeping enterprise operations as they have been for years. Imagine if every member of your team had both customer and operations data at their fingertips to transform the customer experience without adding any additional cost? That future is coming. To make bold moves and drive improvements—at the right cost, travel players need to improve their operations to become future-ready.